How to Increase Opt-In with Email Campaigns

Email campaigns can be a powerful tool when it comes to increasing user adoption through Elle.

A successful way to create an email campaign is to add your Elle assigned phone number into the email. This does two things:
1) it brings awareness so your customers know text messaging is available.
2) it creates a call-to-action for new users to be able to start sending your organization text messages.

Below is an example of an email campaign created by an organization, resulting in an uptick in their user adoption rate:

For opt-in best practices, Shastic suggests sending a predefined disclaimer message to establish written opt-in consent for record-keeping purposes.

Please follow this link for guidance on how to record your Elle Opt-In when receiving text messages to your Elle assigned phone number.

Opt-In Best Practices

For questions please contact your Shastic Account Manager, or send an email to [e-mail]